Today’s writing and publishing world is shrugging off the old “exclusive-club” mentality, but it is, by any means, not a friendly place for an aspiring writer. As a matter of fact, the industry has turned into a shark tank. When I refer to “the industry” I mean, among other businesses, the traditional publishers, most of who are struggling these days, but they are not the actual problem. The “shark tank” is dominated by new startups in the industry, mostly vanity publishers, who produce significant profit without delivering the results they promise. It seems that scammers possess a much keener business sense than the traditional publishing businesses, and they are taking the better part of a multi-million Dollar business.

Most of us aspiring writers sign up for Online forums, either to pitch new ideas and wait for feedback, or to ask for advice, but foremost to “build a platform.” “Building a platform” is based on a very basic principle: If nobody knows you, nobody will buy your books.

I just received the latest issue of my favorite most useless magazine, Writer’s Digest. Why I still receive it, I don’t know; I don’t keep track when my subscription ends, and it will hopefully end some time soon. It took me an annoying five minutes to page through the magazine to find there was nothing in there that would even remotely interest me.

Just today I found an entry in the Online forum at AuthorNation.com (in my personal opinion the most civilized forum for writers). A fellow author complained about a book that apparently sells very well in the United States, but whose title he found somewhat annoying.

America: the only country in the world where failing to promote yourself is regarded as being arrogant.
- Garry Trudeau
1. You need a Blog!
Don’t even bother designing your own web site (you should be spending time writing your next novel) or even paying to have it designed. What you need is a blog! A blog allows
[continue reading...]

Last week, just out of curiosity, I signed up at a writers’ Online forum and like everybody who is new to the forum I posted an entry in the “Welcome” section. I briefly explained my current writing project, The Bleeding Hills, and received numerous responses wishing me well. All responses included links to the respondents’ individual web sites, since they all are working to extend their “awareness platform” (I still fail to understand where writing about writing improves your chances for a book deal). One entry, while written in the best of intentions, rubbed me the wrong way.